Selecting products which are socially, ethically and environmentally responsible isn’t always an easy task. Recognizing those products and businesses that take a considered approach to how they impact the world ensures that everyone can do their part to make choices that are right for the global community. Swarovski crystals not only surpass all other options in their sparkle but also in their quest to be eco-friendly and ethically right.
All That Glitters May Not Be Ethically Sound
Swarovski crystals are inarguably the pinnacle of perfection. The color and brilliance of these fine stones remain unmatched. But in today’s world, there is always a concern for stone’s origin or production process. As buyers are finding out more and more about the “blood wars” surrounding the mining and sourcing of diamonds, gemstones, and crystals, they are taking a stronger stance against unethical practices and demanding to know just where their bling got its start.
While most of the world’s non-renewable crystals and gems wreak environmental havoc and encourage civil unrest with dire consequences, Swarovski crystals have always abided by the highest of ethical and sustainability standards. From raw materials to the technology used to create these outstanding crystals Swarovski incorporates principles which promote safe and sound sourcing of raw materials.
Long before it was considered “the thing to do” the Swarovski company stood by their commitment to ethically sound sourcing. Additionally, the new Advanced Crystal Standard ensures each and every stone’s DNA is clean. Not only in the chemical makeup, but in the trade route taken to result in such a brilliant stone. You can rest assured that your Swarovski crystal is clean, clear and perfect, from the very start.
Eco-Friendly and Environmentally Responsible
The practice of crystal mining and sourcing of non-renewable stones is cause for great concern. Irresponsible mining practices can have a huge-and not-so-great-impact on the biodiversity of the planet; something which can negatively affect the earth, for generations to come. Disturbances created by removal of large areas of rock, the immense volume of water wasted in the process, and the emissions of excess greenhouse-gases and air-polluting fuels by heavy machinery combine to leave one giant carbon footprint.
As consumers become more aware of the global impact of certain products, crystals are often placed under an environmental microscope. Thoughtful research leads to a need for eco-friendly products which promote sustainability and environmentally sound practices. The Swarovski company’s responsibility to earth-friendly practices has been a constant theme throughout their more than 120-year history. These values have never wavered and never will.
Innovation With a Purpose
Creating the business with a purpose has long been at the heart of the Swarovski company. Dedication to finding new and innovative ways to promote sustainability and ensure the integrity of the planet is a constant value for Swarovski. Founder Daniel Swarovski firmly believed in social and environmental responsibility on a personal level, as well as professionally.
Swarovski’s Advanced Crystal standard is the ground-breaking formula behind every new Swarovski crystal. The Advanced Crystal standard has been recognized and praised for being ecologically sound. Raw materials are painstakingly selected and made into crystal products, in complete compliance with the rules and regulations governing the substances used to create the finished product.
Swarovski crystals production involves a careful selection of materials which contain 0.009% lead or less. All raw materials are subject to in-house testing to ensure purity. The patented, virtually lead-free formula is unsurpassed in the industry.
Beyond the Business of Crystals
“Supporting social and environmental projects is the obligation of a responsible company.” Daniel Swarovski
Swarovski’s devotion to embracing ethically sound and ecologically friendly practices doesn’t apply only to the production of Swarovski crystals. The company is deeply committed to philanthropy through the Swarovski Foundation. Among the beneficiaries of the Foundation, conservation of natural resources by aiding organizations and projects devoted to protecting the environment rank high.
For five generations the Swarovski company has remained true to their basic principles and vision of its founder, Daniel Swarovski. Mr. Swarovski sought to create a responsible company that not only had concern for employee’s well-being at the forefront, but a deep concern for the environment and society as a whole. As a result, Swarovski crystals sparkle brilliantly and stunningly, but the real brilliance is in the company’s integrity and dedication to the future of the world.
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